Being press friendly means being prepared.  Let journalists and reporters know that you are open to being interviewed and sharing your story.  The Press Ready Kit includes how to position yourself as an Expert including biography template and "fun" sheet.

  • On-demand Video Episode

    Modern PR 101

    Biography + Bylines

    About Us Page

    Get Press Ready

     

  • RAP Libs and RAP Sheet

    If you can fill in the blank like MAD Libs and follow step-by-step directions, you’ll be on your way to business celebrity status.

    Make Me an Expert Biography

    PR Ready Checklist

  • Backstage Pass to THE #BizCeleb Network

    A  private Facebook Group to get support, share media contacts and get peer feedback with a high quality group of entrepreneurs.  Connections … Check. Leads … Check. Support…Check.  


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This Kit includes finding your target media market, understanding what should go into your pitch, pitch angles, pitch inspiration, pitch templates, press releases and how to proactively find and build relationships with the *right* media online. 

  • On-demand Video Episode

     

    Pitch Types + Examples

    How and Where to Find Media+ Getting Journalists to Come Running to You

     

  • RAP Libs and RAP Sheets

    If you can fill in the blank like MAD Libs and follow step-by-step directions, you’ll be on your way to business celebrity status.

     

    Finding Your Target Media Markets

    Fill in the blank Pitches (+ Pitch Inspiration/Examples)

  • 2 Tutorials

    Step-by-step screencasts …

    (1) How to use the free cutting edge technology resources for finding media contacts and building relationships at the same time!

    (2) Press Releases

     

  • Barbara Corcoran Pitch Email

    Yep, I’m unlocking the exact pitch email I sent to Barbara Corcoran and I break down each paragraph to show you how the RAP (Relationships-Angles-Pitches) Formula works in action.

  • Backstage Pass to THE #BizCeleb Network

    A  private Facebook Group to get support, share media contacts and get peer feedback with a high quality group of entrepreneurs.  Connections … Check. Leads … Check. Support…Check.  


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Get ready for journalists and reporters to feature you pronto!  This Kit is all about finding leads and getting them to come to you and how to respond by creating the *right* pitch.  

  • On-demand Video Episode

    Editorial Calendars

    Get Leads Coming to You!

     

  • RAP Libs and RAP Sheet

    If you can fill in the blank like MAD Libs and follow step-by-step directions, you’ll be on your way to business celebrity status.

    Reactive Pitch Template

  • 2 Tutorials

    Step-by-step screencasts …

    (1) Editorial Calendars – How to find them, Understand them and where you fit in, who to contact and when to submit and pitch

    (2) Help A Reporter Out (HARO) – Everything you need to know on how to get set-up in HARO and what and how to respond to media leads looking for you!

     

  • Backstage Pass to THE #BizCeleb Network

    A  private Facebook Group to get support, share media contacts and get peer feedback with a high quality group of entrepreneurs.  Connections … Check. Leads … Check. Support…Check.  


add to cart

The Radio, Podcasts and Television Pitch Kit is all about the interview and pitching skills needed to land a spot.  This Kit also includes how to create your own editorial calendar so you can strategically go after press you want on a quarterly or annual basis.  If you are an author, coach, consultant, service provider, speaker ... this is the Kit for YOU!

Psst! The highest revenue generating results come directly from press opportunities in these types of outlets because customers get to know you much quicker and buy into your story.

  • On-demand Video Episode

    Create Your Own Editorial Calendar – Strategy and Execution in only 1 hour a day

     

     

  • RAP Libs and RAP Sheet

    If you can fill in the blank like MAD Libs and follow step-by-step directions, you’ll be on your way to business celebrity status.

    How to Pitch a TV Producer Fun Sheet

    Editorial Calendar Template – Create your own!

  • 2 Tutorials

    Step-by-step screencasts …

    (1) Editorial Calendars – How to Create Your Own

    (2) How to Create a “Featured In” Logo display for your website to give you instant credibility.  Canva.com Tutorial

  • Backstage Pass to THE #BizCeleb Network

    A  private Facebook Group to get support, share media contacts and get peer feedback with a high quality group of entrepreneurs.  Connections … Check. Leads … Check. Support…Check.  

  • Guest Star Teacher Episode: Award Winning PBS TV Producer

    Theresa Loe, PBS Producer will teach you the exact words to say when pitching television producers and how to secure a placement so that you gain the confidence to say the *right* things. She’ll tell you how to prepare for the secret surprise audition and how to leverage your TV appearance.


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HOLLA' ... call-outs from the Business Celebrity Masterclass.  

If you are interested in all the Kits, a complete program with bi-monthly calls with Media Strategist Rachel Olsen to get direct feedback on YOUR business, pitches, biography, etc... consider joining the Business Celebrity Masterclass.

"I went from having no press to being featured on Entrepreneur, Fortune, blogs and landing an entire NBC segment dedicated to my business within 4 weeks of joining Rachel's Business Celebrity Masterclass.  My phone and email blew up with clients wanting to hire me which resulted in over $8,000 customer sales. Thank you, Rachel!"

Heather Ryan
SafeInTheCity.co

"The PR process seemed so complicated and confusing to me, not to mention the steep cost if you hired an agency. I was a little skeptical before joining because I didn't know if I would get enough value for the $497 price tag.


Rachel’s course is perfect for demystifying the DIY PR process. She shared all the insider secrets without holding anything back. So far I’ve been interviewed on a podcast which resulted in over $7,000 in sales and 14,000 new visitors the first day and over 300 new visitors a day over 2 months later. I have had 9 wholesale inquiries, too.  I've been featured on 8 blogs and got responses from 2 regional magazines and I wasn’t even press ready when I started the course.


This was the best decision I've made for my small business."


Pratima "Prats" Aravabhoomi
Craft Street Design Co.


"Participating in the PR Mastermind was an invaluable experience! I learned so much about what kind of press to go after, how to write pitches, and how to create an editorial calendar. The program was a great mix of teaching, encouragement, and a kick-in-the-pants to get moving with PR! "

Lily Jones
The Curiosity Pack

 Access RAPwood 1kinda like HOLLYwood

The Business Celebrity Network Classes and Kits are accessed through a membership site on RachelAOlsen.com. After clicking the 'Add to Cart' button for any of the Kits, you will be redirected to a form where and then purchase through PayPal.  You will then receive an email confirmation to gain instant access to your Kit(s).  At that time, you'll be invited into the Business Celebrity Network group to start rapping it out. (wink)